Freeze-Dried Beetroot Powder: A Dual Revolution of Natural Nutrition and Clean Label — Shaanxi New Things Biotech Leads New Trends in Healthy Food

Freeze-Dried Beetroot Powder as Real Food is the Next Generation of Food Products: The demand for healthy food and clean labels has led to freeze-dried beetroot powder becoming an emerging brand in the food and nutrition industry. Shaanxi New Things Biotech Co., Ltd. is a provider of high-quality freeze-dried beetroot powder to the international market using its advanced freeze-drying technology and an effective quality control system. 

Technology-Based Solution-Freeze-Drying Method Maintains All-Natural Ingredients. The freeze-dried beetroot powder is made using modern vacuum freeze drying technology which removes the moisture content through sublimation under low temperature and pressure to maintain the original nutritional content of beetroot in its total form. The freeze-drying process maintains the nutritional value of beetroot by protecting heat-sensitive nutrients such as nitrates, betalains, and vitamin C from complete degradation which occurs through hot-air drying. Betanin is a water soluble pigment found in beetroot (Beta vulgaris L.) that gives it a red color and has good coloring properties along with stability in various applications. The freeze-drying process protects the natural pigment of beetroot and maintains the complete nutritional content of beetroot which includes dietary fiber and minerals such as potassium and iron and magnesium and betaine. It is clinically supported that consistent consumption of beetroot juice would help lower the systolic blood pressure to a level that would be beneficial to hypertensive patients. 

Antioxidant and Anti-Inflammatory Effects: betanin is a powerful antioxidant that efficiently cleans up free radicals and reduces oxidative stress, in addition to supporting skin health and boosting immune function. 

The blood circulation and oxygen utilization is enhanced with the use of natural nitrates, which improves the endurance in sports and recovery after the exercises, hence, it is useful to athletes and fitness enthusiasts. 

Gut Health Promotion: beetroot powder has 20 g of dietary fiber per 100 g, which increases bowel movements, alleviates constipation, and has a prebiotic effect, maintaining the balance of the gut flora. 

The product contains natural iron and folic acid, which support the formation of hemoglobin and are advantageous to those who have Iron-Deficiency Anemia and Pregnant Women. Clean powdered beetroot (known as freeze-dried beetroot) has found new applications in the food industry. It has two major applications in food. 

Application as a Natural Colorant 

Beetroot powder can be used in place of artificial colors and this gives good colors of pink and red to most food products. Beetroot Powder is also used in dairy products like milk, yogurt and ice cream as a natural colourant. It is added to biscuits, baked foods and energy bars to brighten their colour. The beverages like fruit juices, functional beverages and plant based beverages are coloured. It is also used to colour gummies, hard candies and chocolate with natural colour. 

Beetroot Powder is a highly used nutritional supplement and functional food. It is used to optimize sports nutrition products such as energy bars, protein powders and sports drinks. It is taken as supplement in capsules, tablets and powders. It is used to add nutrients to meal replacement powders and porridge. The beetroot powder is used in the foods of special diets like heart health and recovery after exercise. 

The beetroot powder market in the world is growing rapidly. The market will attain USD 421.1 million in 2024, and will grow from USD 462.79 million in 2025 to USD 984.84 million in 2033, at a compound annual growth rate (CAGR) of 9.9% between 2026 and 2033. The market is being fueled by the following factor. People have become more conscious of health issues. Artificial colored products are actively sought by over 60% of consumers, and this increases the demand for natural alternatives. The application of beetroot powder in the functional foods has been fueled by the popularity of the plant-based diets in the world. The sports nutrition industry has expanded. 53% of beetroot supplement sales in the US energy support segment continue to increase.  The use of the natural ingredients is promoted by the restrictive food additive laws that are operating globally. The freeze dried food business as a whole is also experiencing a high rate of growth. Between 2014 and 2024 the domestic freeze-dried market value in China grew from CNY 848 million to CNY 3.8 billion and the annual growth rate was 16.1%. The global freeze-dried food market will be worth approximately USD 30.43 billion in 2024 and will be projected to be USD 56.27 billion in 2034. Shaanxi New Things Biotech is a manufacturer that delivers high caliber products that cater to clients all over the globe. The company is a competent distributor of stabilized beetroot powder and its operations entail the following significant activities: 

Raw Material Selection- The company carries out a careful selection of excellent beetroot material to guarantee that its products are pure and safe. 

Process Innovation- The production system has been enhanced with advanced freeze-drying technology and machines that produce better output. 

Quality Control- The company operates an integrated quality control framework that tracks all manufacturing stages beginning with the purchase of raw materials through to the final product delivery. 

Personalized Services- The company provides personalized customer services that can adjust between different product size options and formulation options that clients can specify to meet their needs. 

Global Supply- The company has put in place a reliable supply chain system that enables it to deliver products to the market on time as it continues with regular supply operations. 

The products sold by the company find wide usage in the food processing industry together with nutritional supplement manufacturers and make up part of the cosmetics sector among other business applications. The company exports its products to Europe together with America, and Southeast Asia among other international markets. These are markets where the company has received high levels of customer approval. As the clean label movement continues to gain traction, and as consumers desire more natural and healthful food products, the market potential of freeze-dried beetroot powder will increase. In the future, Shaanxi New Things Biotech intends to spend more money on research and development, refine the manufacturing process, offer superior products and services, and foster innovation in health food production, in cooperation with international clients. 

Company Description: Shaanxi New Things Biotech Co., Ltd.

Shaanxi New Things Biotech Co., Ltd. is a high technology company that deals with natural plant extracts and functional food ingredients in terms of research, development, and manufacture and sales. The company focuses on technological innovation to offer eco-friendly, secure and efficient raw materials to worldwide food, health supplements, and cosmetics markets. Contact Information:

Company name: Shaanxi New Things Biotech Co., Ltd.

Email: info@newthingsbio.com.